About Us

Horseshoe Bend Cellars, formerly known as Wichita Falls Winery, was purchased by Linda and Scott Poenitzsch in Fall of 2017. After spending years in the corporate life, Scott and Linda ventured out into a new journey with the help of their children.

The winery is family owned and operated. With the help of their children, they are able to turn their dreams into reality. Their youngest, Gabriele helps out with the day to day activities. Adriana manages the marketing and creative aspects.  Ashley, their eldest daughter, creates delicious wine pairings and recipes with Horseshoe Bend Cellars wine. Tyler, their eldest son, focuses on the logistics and market research side of the business.

Times Record News
Family purchases Wichita Falls Vineyard and Winery